DCWDesign
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T3 West Midtown

T3 West Midtown

 

Client: Hines

T3 West Midtown marks the first new office development in Atlanta’s Atlantic Station neighborhood in over a decade. Inspired by the site’s rich industrial history, T3 West Midtown represents the future of the modern office. For developer Hines, a complete identity package was designed in addition to marketing materials, web design, environmental graphics and signage.

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A full identity package was designed for T3 West Midtown including logo suite, brand guidelines and photographic direction.

 
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Composed of heavy steel, timber and concrete, T3 is not only the first of its kind in the city, but also one of the most environmentally friendly and sustainable building types you’ll find in today’s workplace.

 
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A custom website was designed and developed for T3 West Midtown, along with various marketing materials including large-format broker handouts, presentations, floorpan flyers, OOH signage and environmental graphics.

 
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Printed on large-format newsprint, the broker handout speaks both to the T3’s industrial soul and its innovative office future.

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